
Back in 2016, I sat down with three community leaders for an episode of What a Relief!, the podcast I hosted for Islamic Relief USA, and opened with a question that made our compliance folks a little twitchy: should a humanitarian organization even be talking about voting?
Every episode I recorded there had one rule hanging over it like a smoke detector. We’re a 501(c)(3). We don’t do politics. Or more precisely: we don’t do campaigns.
That distinction, politics versus campaigns, is the whole ballgame. Ten years later, with the midterms coming on November 3, I still watch nonprofit teams go quiet every election season because they think 501(c)(3) election rules are stricter than they are. They aren’t. They’re just specific.
Quick note: I’m a marketer, not a lawyer. This is how I’ve learned to work inside the rules, not legal advice. If something feels borderline, run it past counsel before it goes out.
The one rule that actually matters
Here’s the line in plain English. A 501(c)(3) can’t participate or intervene in any political campaign for or against a candidate for public office. No endorsements. No contributions. No statements, spoken or written, on behalf of the organization supporting or opposing a candidate. The IRS calls this prohibition absolute, and it means it. There’s no “just a little bit” exception.
Now read what that rule doesn’t say. It doesn’t say you can’t talk about voting. It doesn’t say you can’t talk about issues. It doesn’t say you can’t help your community show up on Election Day.
What 501(c)(3) election rules let your nonprofit do
- Register voters. Voter registration drives are fine when they’re nonpartisan and open to everyone who walks up to the table.
- Get out the vote. Reminders, polling-place info, even rides to the polls, as long as they’re offered to everyone regardless of how people plan to vote.
- Educate voters. Nonpartisan voter guides and candidate forums are allowed. For a forum, that means inviting all the qualified candidates for the race and giving them the same format and the same time.
- Talk about issues. Hunger, health care, refugees, civil rights: you can advocate on the policies that affect the people you serve. You can even lobby, as long as lobbying stays an insubstantial part of your work (or within the limits if you’ve made the 501(h) election).
- Let your leaders be people. Your executive director can endorse a candidate personally. Just not from the organization’s podium, newsletter, social accounts, or budget.
Where teams actually trip up
In my experience, nobody on a nonprofit comms team sets out to break 501(c)(3) election rules or endorse a candidate. The violations are almost always accidental, and they almost always happen in marketing channels:
- The share button. Liking, sharing, or retweeting a candidate’s post from the organization’s account. It takes two seconds and it’s the easiest mistake to make.
- The “neutral” voter guide. A guide that only covers your pet issues, or compiles voting records on a handful of hand-picked votes, can end up favoring one side even if nobody’s named. Context and timing matter.
- The “personal” endorsement in the org newsletter. If it goes out through the organization’s email list, it isn’t personal anymore.
- The issue ad that names names. Advocacy that calls out a specific candidate close to an election starts to look a lot like campaigning.
- The candidate at your gala. A candidate can show up, and can even speak in a non-candidate role, but your stage can’t become a campaign rally, and nobody should be fundraising for them in your ballroom.
What about mosques, churches, and other houses of worship?
This part has been a moving target, so here’s where it stands as of late September 2026.
In July 2025, the IRS agreed in a proposed consent decree (National Religious Broadcasters v. Long) that the ban shouldn’t apply when a house of worship speaks to its own congregation about electoral politics during worship services. But on March 31, 2026, a federal judge dismissed the case on jurisdictional grounds and declined to approve that settlement. The Justice Department has since asked the Fifth Circuit to revive it.
So for now, the Johnson Amendment is intact, including for houses of worship. And even the proposed decree only ever covered worship services. It never applied to the charities, foundations, and community organizations that make up most of the 501(c)(3) world. If you run a masjid or a faith-based nonprofit, keep watching the appeal, but plan your fall communications under the rules as they stand today.
What we got right back in 2016
Re-listening to that old episode, what stands out isn’t the compliance. It’s the framing.
Sharif Aly of Islamic Relief USA made the case that relief work alone can’t fix problems that politics creates. Donors can fund the response, he said, but real change means supporting policy and having “a voice at the table.” Then he said something I’ve carried with me since: it’s not just about the vote. It’s about the 364 days leading up to it, through advocacy and community organizing.
Sarah Cochran of Emerge USA pushed it further. Voting isn’t only about issues that affect your own community. It’s about showing up on the things every American faces, like hunger and poverty.
That’s the right role for a nonprofit in an election year. Not picking winners. Building a community that’s registered, informed, and engaged every day, not just one Tuesday in November.
A five-question check before anything goes out
This is the gut-check I’d hand any nonprofit comms team between now and Election Day. Think of it like the audits I run on my automations: boring, quick, and the thing that saves you later.
- Does it name a candidate or a party? If yes, stop and get a second set of eyes on it.
- Would it read exactly the same no matter who’s on the ballot?
- Is the service (registration, rides, reminders) offered to everyone?
- Is it going out on an organization channel, or using organization money or staff time?
- Is the timing tied to the election in a way that changes how people will read it?
If you’re unsure after those five, ask your counsel. That’s what they’re there for.
Silence isn’t compliance
The safest-feeling move in election season is to say nothing. But silence isn’t compliance. It’s a missed opportunity. Your donors, volunteers, and the people you serve are exactly the audience that nonpartisan civic engagement is built for. And if you’ve been watching how policy shifts are reshaping nonprofit fundraising, you already know how much is riding on who shows up.
Register them. Remind them. Educate them. Then let them decide.
Sources
- IRS: Restriction of political campaign intervention by 501(c)(3) organizations
- IRS: FAQs on the ban on political campaign intervention
- National Council of Nonprofits: Political campaign activities and tax-exempt status
- Religion News Service: DOJ asks appeals court to allow churches to endorse candidates (Sept. 2026)
